Ford Motor Company Abandons “GREENLEAF” trademark after Nissan announced the launch of the new electric sedan titled “LEAF”. Ford Motor Company originally filed for the GREENLEAF trademark on February 19th, 2001; received registration on December 16th, 2003 and subsequently canceled the mark under Section 8 on July 24th, 2010.
Coincidence? Nissan North America plans to launch the new electric vehicle in December. Industry insiders speculate that Nissan’s new zero emission vehicle will soon exceed its current high reservation list of 17,000 potential buyers. And now General Motors has joined the competition for the most affordable electric car with the launch of the Chevy Volt in November.
According to a press release on July 27th, “the lithium-ion battery pack that powers the Nissan LEAF will carry a warranty of 8 years or 100,000 miles – matching U.S. market competitive conditions.” However, the LEAF can only go up to 100 miles per charge, while the Volt avoid this “range anxiety” by having up to 40 miles per charge as well as electricity regeneration using a small gasoline engine once the battery is depleted.
With the Nissan Leaf starting at $32,780, and the Chevy Volt at $41,000, Nissan is showing the world that “Going Green” does not have to cost you all your green.