This Logo Dances To The Sound Of Your Voice

Brands are trying harder than ever to make a personal connection with their customers. Rightfully so, as consumers are desiring a more personalized experience amidst all the clutter in the digital age. With a gregarious amount of spam, instrusive advertising and a dense jungle of soliciting pop ups, brands that appear to understand a customer are a breath of fresh air. The current […]

Yahoo’s Patent Portfolio Is Up For Sale With A Pretty Big Price Tag

Financially ailing Yahoo, presently entertaining bids to sell its Web and Asian assets, has in its financial arsenal technology patents valued as high as $3 to $4 billion, the New York Post reported. Yahoo owns about 6,000 patents targeting behavioral advertising, data mining, mobile messaging, and other patents not related to Yahoo’s core business, according […]

Five Ways to Grow a Small Business Fast

  While you are willing to put in the time and effort to grow your small business, patience is a virtue. This is especially true for you entrepreneurs who were not necessarily born with this “patience” gene. You want to see your small business grow fast, right!? Luckily, you have one thing going for you […]

6 Reasons You Need International Trademark Protection

Today, many businesses are global or have the potential to be. With the click of a mouse, your product can sail over seas or fly across the globe. Since we have the opportunity to imagine possibilities of business on a global scale, we need to remember the importance of protecting our assets on a global scale too. Read […]

Recently Filed Trademarks – March 2016

INNOVATUS Wine Read more EPAYMENT Electronic cash transactions Read more KNC BEAUTY Cosmetic masks; Cosmetic preparations; Cosmetics; Non-medicated lip care preparations Read more EBANK Electronic cash transactions Read more CM CONTINUE MISSION Charitable services, namely, organizing and conducting volunteer programs and community service projects aimed at increasing support and morale of … Read more HAIRPOTHECARY […]

‘Winking’ Could Be The Future of Online Purchase Authentication

Amazon earlier this month filed a patent application to enhance security when making online purchases by using a selfie and a wink. The patent application filed with the U.S. Patent and Trademark Office is for an “Image Analysis for User Authentication.” The system would use face pics for identification and a nod, wink or another […]

An Entrepreneur’s Checklist – Filing Your Own Trademark

If you are reading this, you probably have already asked yourself, “Do I really need a trademark lawyer to file a trademark application?” Well, the short answer is –  No, you do not need a trademark lawyer to file your trademark application. Many of you may sigh with relief right now, but bear in mind, […]

Ford Earns Patent For A Movie Theater in Your Car

Ford Motor Co. recently earned a patent for tech that would allow passengers to watch movies from the windshield of their car – the tech is being referred to as a so-called, “Autonomous Vehicle Entertainment System.” The system, according to the patent’s abstract, involves a screen that covers the windshield and a projector that drops from the vehicle’s […]

Boeing Seeks Patent for UV, Germ-Zapping Lavatory

Boeing Aircraft has applied for a patent to protect its self-cleaning lavatory prototype that uses ultraviolet (UV) light to kill 99.9 percent of germs in three seconds. Have an idea for an invention? File a patent The UV light disinfects all of the lavatory’s surfaces after each use without harming the lavatory’s user, Boeing stated in […]

Coca Cola Continues To Fight To Trademark The Word “Zero”

The scoreboard still reads zero for  Coca Cola as the beverage company pushes on in their fight to trademark the word “Zero” for their “Coca-Cola Zero” diet beverage.  Despite nearly 13 years of fighting for the trademark, Coke is not about to give up. Cola-Cola argues that the word “zero” should belong to the company because of its “extensive advertising, promotion and sales” […]