New Tech: Umbrella On Your Mind, No Raindrops On Your Head

It is a good day when you remember your umbrella on a rainy day. What many do not prepare for though is loosing an umbrella. This would typically mean defeat and you will be stuck in the rain like a pouty-lipped wet dog – until now.   A recent Kickstarter, Davek Alert Umbrella, offers an umbrella that texts you where it is […]

Facebook Wins Chinese Trademark Case

  International trademark cases appear to get sticky, especially in China. Fortunately, this recent trademark case did not get lost in translation. Chinese beverage company attempted to argue that the Chinese word for their milk-flavored drinks and porridge,  脸书 or “lian shu,”  coincidentally happened to translate to the popular brand name we all know and […]

Pictar Has Developed a Product That Makes Taking a Selfie Effortless

The perfect way to take a selfie is precarious at best. You hold your delicate phone with one hand while you fully extend and raise your arm all while trying to snap a shot at the perfect moment. Pictar has developed a product to solve this precarious problem –  a camera case for iPhones that makes the awkward, uneasy practice of […]

This Logo Dances To The Sound Of Your Voice

Brands are trying harder than ever to make a personal connection with their customers. Rightfully so, as consumers are desiring a more personalized experience amidst all the clutter in the digital age. With a gregarious amount of spam, instrusive advertising and a dense jungle of soliciting pop ups, brands that appear to understand a customer are a breath of fresh air. The current […]

Yahoo’s Patent Portfolio Is Up For Sale With A Pretty Big Price Tag

Financially ailing Yahoo, presently entertaining bids to sell its Web and Asian assets, has in its financial arsenal technology patents valued as high as $3 to $4 billion, the New York Post reported. Yahoo owns about 6,000 patents targeting behavioral advertising, data mining, mobile messaging, and other patents not related to Yahoo’s core business, according […]

Five Ways to Grow a Small Business Fast

  While you are willing to put in the time and effort to grow your small business, patience is a virtue. This is especially true for you entrepreneurs who were not necessarily born with this “patience” gene. You want to see your small business grow fast, right!? Luckily, you have one thing going for you […]

6 Reasons You Need International Trademark Protection

Today, many businesses are global or have the potential to be. With the click of a mouse, your product can sail over seas or fly across the globe. Since we have the opportunity to imagine possibilities of business on a global scale, we need to remember the importance of protecting our assets on a global scale too. Read […]

Recently Filed Trademarks – March 2016

INNOVATUS Wine Read more EPAYMENT Electronic cash transactions Read more KNC BEAUTY Cosmetic masks; Cosmetic preparations; Cosmetics; Non-medicated lip care preparations Read more EBANK Electronic cash transactions Read more CM CONTINUE MISSION Charitable services, namely, organizing and conducting volunteer programs and community service projects aimed at increasing support and morale of … Read more HAIRPOTHECARY […]

‘Winking’ Could Be The Future of Online Purchase Authentication

Amazon earlier this month filed a patent application to enhance security when making online purchases by using a selfie and a wink. The patent application filed with the U.S. Patent and Trademark Office is for an “Image Analysis for User Authentication.” The system would use face pics for identification and a nod, wink or another […]

An Entrepreneur’s Checklist – Filing Your Own Trademark

If you are reading this, you probably have already asked yourself, “Do I really need a trademark lawyer to file a trademark application?” Well, the short answer is –  No, you do not need a trademark lawyer to file your trademark application. Many of you may sigh with relief right now, but bear in mind, […]